/* Variables */
:root {
    --primary-charcoal: #1a1a1a;
    --accent-beige: #f5f2ed;
    --soft-grey: #e0e0e0;
    --white: #ffffff;
    --text-muted: #555555;
    --transition: all 0.4s cubic-bezier(0.165, 0.84, 0.44, 1);
}

/* Reset & Base */
* {
    margin: 0;
    padding: 0;
    box-sizing: border-box;
}

body {
    font-family: 'Inter', sans-serif;
    color: var(--primary-charcoal);
    line-height: 1.6;
    background-color: var(--white);
    overflow-x: hidden;
}

h1, h2, h3 {
    font-family: 'Playfair Display', serif;
    font-weight: 500;
}

.container {
    max-width: 1100px;
    margin: 0 auto;
    padding: 0 2rem;
}

.section-padding {
    padding: 100px 0;
}

.text-center { text-align: center; }
.beige-bg { background-color: var(--accent-beige); }

/* Navigation */
.navbar {
    height: 80px;
    display: flex;
    align-items: center;
    position: fixed;
    width: 100%;
    top: 0;
    background: rgba(255, 255, 255, 0.95);
    backdrop-filter: blur(10px);
    z-index: 1000;
    border-bottom: 1px solid var(--soft-grey);
}

.navbar .container {
    display: flex;
    justify-content: space-between;
    align-items: center;
    width: 100%;
}

.logo {
    font-weight: 600;
    letter-spacing: 2px;
    font-size: 1.2rem;
}

.sub-logo {
    font-weight: 300;
    color: var(--text-muted);
}

/* Buttons */
.btn-primary {
    background: var(--primary-charcoal);
    color: var(--white);
    padding: 18px 36px;
    border: none;
    cursor: pointer;
    font-size: 0.9rem;
    letter-spacing: 1px;
    text-transform: uppercase;
    transition: var(--transition);
    text-decoration: none;
    display: inline-block;
}

.btn-primary:hover {
    background: #333;
    transform: translateY(-2px);
}

.btn-outline {
    border: 1px solid var(--primary-charcoal);
    padding: 10px 20px;
    text-decoration: none;
    color: var(--primary-charcoal);
    font-size: 0.8rem;
    transition: var(--transition);
}

.btn-outline:hover {
    background: var(--primary-charcoal);
    color: var(--white);
}

/* Hero Section */
.hero {
    height: 90vh;
    display: flex;
    align-items: center;
    padding-top: 80px;
    background-color: var(--accent-beige);
}

.hero h1 {
    font-size: clamp(2.5rem, 5vw, 4rem);
    line-height: 1.1;
    margin-bottom: 1.5rem;
    max-width: 800px;
}

.hero p {
    font-size: 1.25rem;
    color: var(--text-muted);
    margin-bottom: 2.5rem;
}

/* Cards & Grid */
.grid-3 {
    display: grid;
    grid-template-columns: repeat(auto-fit, minmax(300px, 1fr));
    gap: 40px;
}

.card {
    padding: 40px;
    border: 1px solid var(--soft-grey);
    transition: var(--transition);
}

.card:hover {
    border-color: var(--primary-charcoal);
}

.icon {
    font-family: 'Playfair Display', serif;
    font-size: 0.8rem;
    margin-bottom: 20px;
    display: block;
    color: var(--text-muted);
}

/* Steps */
.section-title {
    font-size: 2.5rem;
    margin-bottom: 60px;
    text-align: center;
}

.steps-container {
    display: flex;
    flex-direction: column;
    gap: 30px;
    max-width: 700px;
    margin: 0 auto;
}

.step {
    display: flex;
    align-items: center;
    gap: 30px;
    padding-bottom: 30px;
    border-bottom: 1px solid var(--soft-grey);
}

.step-num {
    font-family: 'Playfair Display', serif;
    font-style: italic;
    min-width: 80px;
}

/* Audience List */
.list-container {
    display: flex;
    justify-content: center;
    flex-wrap: wrap;
    gap: 20px;
}

.target-item {
    background: var(--white);
    padding: 20px 40px;
    border-radius: 50px;
    font-size: 0.9rem;
    box-shadow: 0 4px 15px rgba(0,0,0,0.03);
}

/* Footer */
footer {
    padding: 50px 0;
    border-top: 1px solid var(--soft-grey);
    text-align: center;
    font-size: 0.8rem;
    color: var(--text-muted);
}

/* Reveal Animation */
.reveal {
    opacity: 0;
    transform: translateY(30px);
    transition: all 0.8s ease-out;
}

.reveal.active {
    opacity: 1;
    transform: translateY(0);
}

/* Responsive */
@media (max-width: 768px) {
    .section-padding { padding: 60px 0; }
    .hero { height: auto; padding: 120px 0 60px 0; }
    .step { flex-direction: column; align-items: flex-start; gap: 10px; }
}